Founded in 1987, the brand Sud Express is based in the fashionable city of Paris.

The Sud Express woman loves life, she adopts a casual-chic style with lots of femininity. She likes style but is not a victim of fashion, what’s important for her is not THE trend, it’s style.

She likes subtle details, and comfort is an essential value for the Sud Express woman, because a woman who feels good in her clothes, feels beautiful.